Abstract: How effective is Russian state television in framing the conflict in Ukraine that began with the Euromaidan protests and what is its impact on Russian Internet users? We carried out a content analysis of Dmitrii Kiselev’s “News of the Week” show, which allowed us to identify the two key frames he used to explain the conflict-World War Two-era fascism and anti-Americanism. Since Kiselev often reduces these frames to buzzwords, we were able to track the impact of these words on Internet users by examining search query histories on Yandex and Goodle and by developing quantitative data to complement our qualitative analysis. Our findings show that much of what state media produces is not effective, but that the “fascist” and anti-Americanism frames have to speak of competition between a “television party” and an “Internet party” in Russian since state television has a strong impact in setting the agenda for the Internet and society as a whole. Ultimately, the relationship between television and the Internet in Russian is a continual loop, with each affecting the other. 摘要:俄罗斯国家电视台关于由乌克兰亲欧盟示威(Euromaidan protests)引起的乌克兰冲突的“捏造”效果如何以及对俄罗斯的互联网用户有什么样的影响?通过我们对德米特里.基谢廖夫的“新闻周”节目的内容分析,我们识别出他用来解释这些冲突的两个关键“捏造”:二战时期法西斯主义和反美主义。由于基谢廖夫经常将这些“捏造”简化为流行语,我们就可以通过对Yandex和谷歌搜索的查询历史来跟踪这些词对网民的影响,通过开发定量数据来补充我们的定性分析。我们的研究结果表明,大多数的国家媒体播出的内容并不有效,但是,提到“法西斯分子”和反美主义的“捏造”必须提到在俄罗斯的 “电视方”和 “网络方”之间的竞争,因为总体而言,国家电视台对互联网和社会在设定议题方面有着重大影响。从根本上看,俄罗斯电视与互联网的关系是一个持续的循环,互相影响着对方。 Keywords: state media, The Internet, frames, Russia, Ukraine 关键字: 国家媒体,因特网,捏造,俄罗斯,乌克兰 作者:Christina Cottiero 来源:Nationalities, July 2015, volume 43 (责任编辑:admin) |